Top Tech at CES 2016

Here at CASTLE33 new technology is our bread and butter, so we thought it would be a good idea to have a look at what CES (consumer technology association) had to offer us this year all the way from Las Vegas. CES is an electronics show that takes place every January. It gives companies a […]

CASTLE33 nominated for Agency of the Year in the eir Spiders awards 2015

Today we are delighted to announce that we have been nominated for Agency of the Year (less than 10 employees) in this year’s eir Spiders awards (previously known as the Eircom Spider Awards). Here’s a bit about them: “Established in 1996, the eir Spiders are now in their 20th year making them the longest standing and most […]

Say hello to Craft Digital – our new little brother!

We have some exciting news. Last week, our new venture was born. Say hello to Craft Digital – Ireland’s first digital marketing agency focused on the craft beer and artisan food movement.  We’ve always been big fans of craft beer and great food in the CASTLE33 office, and we started to recognise how this niche market just […]

5 of the Biggest and Best Luxury Fashion Houses on Social Media

5 of the Biggest and Best Luxury Fashion Houses on Social Media

The introduction of social media in today’s fashion world is a new tool for businesses and brands to use. While fashion brands used traditional publications such as Vogue and Elle to promote their new lines, there is now a new way to get the word out on their new collections. Sites such as Facebook and […]

#12DaysOfYes

12days-of-yes

On May 22nd, the Irish people will be asked to vote Yes or No in the Marriage Equality Referendum. This referendum seeks to insert a new sentence into the Constitution: “Marriage may be contracted in accordance with law by two persons without distinction as to their sex”. This will give Irish people the right to marry whoever […]

Online Advertising on the up in Ireland

Online advertising on the up in Ireland

At CASTLE33, it’s vital for us to keep an eye on online advertising trends and stay up to date at all times. Therefore we decided to undertake a quick analysis of the recent 2014 IAB PwC Online Adspend Study. Online advertising in Ireland is now worth an estimated €263m, with €1 in every €3 of […]

2015: The Rise of Video Marketing

the rise of video-marketing

As the saying goes “If you got it, flaunt it”, but now on video.  A rising digital trend in 2015 is the use of online videos. Indicators strongly suggesting this is the future of content marketing. Since online video has become key in satisfying peoples information and entertainment needs, businesses have started to plan and […]

Is AdBlock software destroying paid advertising?

Adblocker Blog dublin

Depending on the side of the fence you are on, you either love or hate AdBlock, the online ad-blocking software. The rise of Ad Tech – ways of serving users more relevant ads online, and ways of monitoring how users have responded to them – unsurprisingly gave rise to tracking technology, like that of AdBlock, […]

Happy New Year (and office)!

happy new year from castle33

Happy New Year everyone – we made it! We hope you had a great Christmas/Hanukkah/Kwanzaa/Jedi celebration and survived the break. We might have eaten one too many mince pies here in the office, but we’re back to work and ready to take on 2015. Over December we moved into our new office in Blackrock. It was […]

Christmas Social Takeover pack – now available!

It’s officially December, and as the days get colder and Christmas draws closer, it’s time to get in the festive spirit. That’s why we’re launching our Christmas Social Takeover pack this week. Get your business’s social media accounts Christmas ready this year with our help. Our pack includes: A custom Christmas cover photo for Facebook and […]