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#12DaysOfYes

On May 22nd, the Irish people will be asked to vote Yes or No in the Marriage Equality Referendum. This referendum seeks to insert a new sentence into the Constitution: “Marriage may be contracted in accordance with law by two persons without distinction as to their sex”. This will give Irish people […]

Online Advertising on the up in Ireland

At CASTLE33, it’s vital for us to keep an eye on online advertising trends and stay up to date at all times. Therefore we decided to undertake a quick analysis of the recent 2014 IAB PwC Online Adspend Study. Online advertising in Ireland is now worth an estimated €263m, with […]

2015: The Rise of Video Marketing

2015 Video Marketing

As the saying goes “If you got it, flaunt it”, but now on video.  A rising digital trend in 2015 is the use of online videos. Indicators strongly suggesting this is the future of content marketing. Since online video has become key in satisfying peoples information and entertainment needs, businesses […]

Do you want social media with that?

Savvy restaurant owners are rapidly increasing their use of digital marketing in recent times as it becomes a must for successful businesses. Social media management is becoming vital for all restaurant owners, as platforms such as Facebook, Instagram, Yelp and Tripadvisor are the first port of call for customers looking […]

Instagram lift the veil on Hyperlapse

Instagram Hyperlapse

Instagram have lifted the veil on Hyperlapse, one of the company’s first apps outside of Instagram itself. Hyperlapse is a very simple app which enables users to create beautiful time-lapse videos with the click of a button. Hyperlapse is currently only available on the iPhone but an Android version is […]